To obtain precise personalized services in mobile commerce, the users have to disclose their personal information to the operator,\nwhich constitutes a potential threat to their privacy security. In this paper, a mobile commerce privacy security risk assessment\nmodel is established based on information entropy and Markov chain, and effective security risk measurement, and assessment\nmethod is put forward. Our method can provide accurate and quantitative results in assessing privacy disclosure risk to guide\nthe usersâ?? selection of safe mobile commerce applications and protect their privacy security.
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